Can I start with Standard or should I try Essential first?

Start wherever makes sense. If you know you need color correction and audio mixing, skip Essential. A lot of clients go straight to Standard because they want their content to feel finished, not just edited.

Can I use Standard for short-form content?

Absolutely. A 60-second TikTok or Reel at Standard gets color correction, mixed audio, captions, and music. It's the same post-production stack whether your video's 30 seconds or 5 minutes.

What if I need more than 2 music tracks or 4 stock clips?

Premium includes unlimited royalty-free music and stock. If you're on Standard and need a few extra, we can add them as one-offs. But if you consistently need more, Premium's probably the better fit.

Do I get to pick the music and stock clips?

You can. Send us reference tracks or specific footage and we'll work with that. If you'd rather not, we'll source tracks and clips that match your content's tone and pacing. Either way, all licensing is handled.

How does audio mixing differ from the audio leveling in Essential?

Audio leveling keeps volume consistent. Mixing goes deeper. We process each track individually with EQ, compression, and spatial balancing, then blend dialogue, music, and effects into a finished mix. The difference is noticeable, especially in headphones.

What does "primary color correction" mean?

Shot-by-shot correction across your timeline. We match exposure, balance skin tones, and create a consistent look from cut to cut. It's not cinematic grading with custom LUTs and scene-by-scene looks (that's Premium). It's making sure your footage looks polished and cohesive.

What's included in Standard that isn't in Essential?

Color correction, audio mixing, captions, 2 royalty-free music tracks, and 4 royalty-free stock clips. Essential gives you a clean, structured edit. Standard makes it feel produced.